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How To Create Buzz Around Your Startup

Are you trying to build buzz, but don't have the cash to launch a full-fledged PR campaign?  Hack it. I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve [...continue reading]

How to Create Free Buzz for Your Startup

For startup companies trying to build buzz around their brand, but without the capital to launch a full-fledged PR campaign, there are a lot of ways to hack the PR game. Building on my earlier post about free publicity, I wanted to share some additional thoughts.   To begin with, the best [...continue reading]

Free Publicity for your Startup

As a startup, the ability to create publicity for your business at minimal to no cost can be invaluable. We've listed below some of the more creative ways that we've seen our portfolio companies and others attract the media. MAJOR CONFERENCES SEEKING STARTUPS TO FEATURE (AT NO CHARGE) [...continue reading]