(book summary written by Scott Lichtman): I recently borrowed a copy of The Six Sigma Way, a book by Pande, Neuman and Cavanagh (consultants to GE, Allied Signal and other corporations). While the book and concept have been around several years, the steps it recommends for services firms are fresh and valuable today. Six Sigma...
[Continue Reading]Media Piracy, Litigation & Internet Liability Risks
I’m speaking today at Oxford & York’s New Media & Entertainment Summit. The organizer, Chris Clark, generously sent me some of the questions which he thought would come up, and I have added them below. I want to thank some of my colleagues for their quick and insightful comments, which are reflected below: Scott Lichtman,...
[Continue Reading]Blogging for a Job
FastCompany.com just published our latest column: Blogging for a job. Heather Hamilton, a senior recruiter for marketing talent at Microsoft, recently performed an unusual recruiting experiment. As creator of the Marketing and Finance at Microsoft Blog, Heather asked her readers to link to a post on her blog from their blog resumes, and committed that...
[Continue Reading]FastCompany book excerpt: 10 Steps to Leverage Online Networks
FastCompany has just published an excerpt of our book on the ten basic steps necessary to take full advantage of online networks. The excerpt is called Leveraging Your Links.Years ago, when I interned for Procter & Gamble, we were told to never write a memo longer than one page. This excerpt is our book written...
[Continue Reading]South Asian, Chinese, Hispanic, French, and Russian Networks
In connection with research I did for my new book, The Virtual Handshake: Opening Doors and Closing Deals Online, I worked with a variety of coauthors to write survey pieces on the ways that different special-interest communities build business relationships. I have posted these articles on the Virtual Handshake blog: + Networks in the U.S....
[Continue Reading]Review of new software tools for managing your contact database
I recently had the chance to play with the latest versions of several software packages which I use heavily: Act! by Best Software; eGrabber by eGrabber Inc.; and Cardscan from Cardscan, Inc. Disclosure: these companies were kind enough to send me sample copies of their latest models. ACT! 2005 for Windows is a comprehensive tool...
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