Marketing and Media Opportunities in Social Networking and Online Communities

I had the chance to participate in the IRTS Foundation’s panel last night on: “Marketing and Media Opportunities in Social Networking and Online Communities”. Other panelists: Manon Bone, Director, Sales, Friendster Scott Heiferman, Co-Founder and CEO, MEETUP Cem Sertoglu, Co-Founder and Former CEO, SelectMinds Laurel Touby, Founder, CEO, & Cyberhostess, Mediabistro.com Moderator Jack Myers, Editor,...

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What Can We Learn from Network Marketing?

From my latest FastCompany.com column with Scott Allen,What Can We Learn from Network Marketing?: Network marketing, or multi-level marketing, is one of the fastest-growing business models of the past few decades. Between 1993 and 2003, total direct selling revenues grew by 7.1% annually, dramatically above the rate of growth of the economy — and of...

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CAD company kickstarts folksonomy for product knowledge sharing

I’ve been following the rapid growth of the tagging /folksonomy meme, and brainstorming about ways to use this for business. Some ideas:+ David Weinberger reports: ProgeSOFT is encouraging its users to tag content about its products (IntelliCAD, PRogeCAD) so they can learn from one another. It’s recommending three tags – intellicad, learnintellicad, and “learn software”...

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3 WISE PEOPLE — Investors & Visionaries Wrap Up the Year For Us

My notes from this mornings iBreakfast: 3 WISE PEOPLE — Investors & Visionaries Wrap Up the Year For UsTue. Dec. 21, 100 Park Ave., with: Esther Dyson, Editor, Release 1.0, CNET Networks Howard Morgan, V. Chairman, Idealab Stephen Brotman, Silicon Alley Venture Partners Every year, we look for direction and understanding from the industry sages....

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Can the blogosphere find a kidney donor?

Can you get a kidney from the blogosphere or from Craigslist?This past Sunday in Manhattan, I met Debbie D. at TheLunchClub .net’s Q&A with Craig Newmark. Debbie is now trying to find a kidney for her brother Neil on Craigslist. Neil is 41, in good health, a non-smoker and non-drug-user. He’s married and has an...

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How to get hired at Microsoft/innovative use of blogs for recruiting

from Scott Allen: Heather Hamilton, a senior recruiter for marketing talent at Microsoft, just did one of the most unusual recruiting ideas we’ve ever seen. Heather has asked her readers to link to this post from their blog resumes, and she’ll check out the resumes by reviewing her referrals. The implication of this? If you...

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