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How to design and run online networks for senior executives

From our latest FastCompany column, Online Golf Courses: How to design and run online networks for senior executives: Let us say that you are a senior executive — now, or hopefully in the future. You may be wary of participating in many of the online networks. Why? Online networks are typically much more accessible than...

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Social Media

Marketing and Media Opportunities in Social Networking and Online Communities

I had the chance to participate in the IRTS Foundation’s panel last night on: “Marketing and Media Opportunities in Social Networking and Online Communities”. Other panelists: Manon Bone, Director, Sales, Friendster Scott Heiferman, Co-Founder and CEO, MEETUP Cem Sertoglu, Co-Founder and Former CEO, SelectMinds Laurel Touby, Founder, CEO, & Cyberhostess, Mediabistro.com Moderator Jack Myers, Editor,...

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Marketing, Social Media

Profile of Albourne Village, an alternative investment community

I recently had a conversation with Sam Lewis and Ashton Mayne of the Albourne Village, an ‘alternative investment community’. We are adding this profile of the Albourne Village to our Social Software Site Guide (on the website for my forthcoming book). A similar, but much more exclusive, site that I profiled a while ago is...

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Public Equities, Social Media

CAD company kickstarts folksonomy for product knowledge sharing

I’ve been following the rapid growth of the tagging /folksonomy meme, and brainstorming about ways to use this for business. Some ideas:+ David Weinberger reports: ProgeSOFT is encouraging its users to tag content about its products (IntelliCAD, PRogeCAD) so they can learn from one another. It’s recommending three tags – intellicad, learnintellicad, and “learn software”...

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Marketing, Social Media

Can the blogosphere find a kidney donor?

Can you get a kidney from the blogosphere or from Craigslist?This past Sunday in Manhattan, I met Debbie D. at TheLunchClub .net’s Q&A with Craig Newmark. Debbie is now trying to find a kidney for her brother Neil on Craigslist. Neil is 41, in good health, a non-smoker and non-drug-user. He’s married and has an...

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CEO, Social Media

Crossing the Social Networking Chasm

My coauthor Scott Allen and I just debuted our first monthly column for Fast Company, entitled Crossing the Social Networking Chasm, about how this technology is moving into the mainstream. In it, we look at some of the objections people are raising about social networking sites and re-assess “realistic” expectations of them: Business networking sites...

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Social Media
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